Cost Plus World Market + Sackcloth & Ashes

7,499 homeless come through the Tenderloin (inner city of San Francisco) according to recent data. Bob Dalton’s mom could have been one of them, as he went through his own heart wrenching experience of knowing she’s on the streets. 

In 2014, my mom was living on the streets. This personal experience completely changed the way I view the homeless community because she is the hardest working woman that I know. She has two college degrees and she raised my sister and me by herself.

I was always the guy that drove by homeless people and whispered under my breath, “Go get a job.” So when my mom became homeless it taught me that not all people choose to become homeless, but that some people just need a second chance. I was inspired to call my local homeless shelters to ask what they needed—they all requested blankets.

That’s when I came up with the idea of Sackcloth & Ashes. For every blanket that someone purchases from our company, we’ll donate a second blanket to their local homeless shelter. I wanted to give people and businesses an opportunity to make a difference in their own communities. Cost Plus World Market Blog

Bob Dalton is the Founder of Sackcloth & Ashes, and on a mission to Blanket the United States, a campaign to deliver one million blankets by 2024. Sackcloth & Ashes, and Cost Plus World Market has partnered with San Francisco City Impact to intervene on behalf of the homeless in San Francisco.

Every day, about 100 people come by the Rescue Mission who are homeless, sleeping in shelters, or low-income residents in SRO Housing. Many of the guests at the Rescue Mission come from shelters, or are sleeping on the streets due to the harsh condition at local shelters from comment theft, physical abuse, and temptation of access to drugs. At City Impact many residents and homeless continue to return every day to be heard, to be seen, hear an encouraging message, and also receive a hot meal.

“We are like a family.” Roger Huang, Founder of City Impact says.

Over 80% of the Rescue Mission team members are indigenous leaders, which means people who have once received City Impact services and are now changed lives, changing lives.

“They are such precious people, we just want to be with them, which is the heart.”  - Roger Huang

Each blanket will help bring relief to the residents who also signed up to be further connected to our services. Our Health & Wellness Center and Social Services Center exists to bring rehabilitation to people and take a step towards development to break the cycle of poverty and despair.

Special Thanks to Cost Plus World Market, and Sackcloth & Ashes.

Thank you Katrina Frederick Studios, and Alan Larsen Films.